The City of Winnipeg is marking an important milestone with a new visual identity. 

As part of the sesquicentennial celebrations, the City of Winnipeg has unveiled a new logo created by local artist Jordan Stranger of Totem Doodem. 

Originally from Peguis First Nation, Stranger uses his life experiences and spiritual practice learned though Ojibwe teaching to drive his artistic passions. 

"Creating a graphic for the city that I grew up in was a huge honour,” said Stranger in a press release. “I hope this graphic can be a symbol for growth and reflection on what Winnipeg has to offer and what we wish to accomplish."

The Winnipeg 150 graphic contains a number of unique details within it, including:

  • The outline of a turtle shell to represent Turtle Island
  • An overlay of the current footprint of the city of Winnipeg
  • A tribute to our varied seasons with the inclusion of sun and snow
  • The North Star
  • Mother Earth embedded in the water of the Red and Assiniboine rivers
  • A crocus which is part of the City crest
  • Crops, including sage and tobacco
  • Footsteps on the path of reconciliation
  • Seven trees to represent the seven sacred teachings

Expect to see the graphic appearing in prominent places around the city, including on banners outside of City Hall. 

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