A love for football has resulted in a new song to pump up athletes and fans alike for Sunday's Western Final.

On November 14, Winnipeg hip-hop artist teased the release of a new song in support of the Winnipeg Blue Bombers

Friday, November 15, Fresh dropped the song "For the W."

Fresh says, "This is an anthem for The Blue and Gold Nation."

Described as a "passion project" for the artist, Fresh says, "I’m a huge bomber fan, and seeing them win a Grey Cup would be amazing.

"So this is my contribution to the team and our city."